Have you checked the latest status of the AppStore. It is a rush out there with 75,000 applications. This means there is a good side and a bad side
Good side: Users have so many applications to choose from
Bad side: Hmmm…. Users have sooo many applications to choose from.
How then are users going to choose applications. What is the pattern? Found an interesting link spelling out the statistics. Check it out!
Brief summary :
62% : They search for what they want. Eg: camera. You now know why great number of camera apps have tasted success.
60% : As suspected , go through the top ranked apps
40% : Word of mouth matters. At this point , I wish we had a million friends
1. Brand matters
2. People invariably download applications from their phones.
Rest is for you to read.